. . . at the heart of all we do.

Why is it that some firms seem to be able to tell the future? How do we project the future when uncertainty is all around?

Strategy is about more than analysis of the present; it is also about creating a vision of and path to the future that your people can follow.

Execution is everything. Not quite, but very little is achieved without sound execution of strategy by a firm's people.


More analysis does not mean better analysis. Some analysis leads in the wrong directions. It all depends on the problem . . . 

Why is it that change so seldom achieves the objectives for which it was initiated. And what can we do about it?

For any thought-based industry, the quality of research and thinking drives product and market development. We can help.